Helping leaders and brands communicate with clarity, empathy and impact.

“Great communication feels invisible, because it’s true, timely, and exactly what you need to hear.”

I help companies find the right strategy and right words for big moments—launches, shifts, and everything in between.

I work with ambitious and thoughtful clients to craft powerful narratives that elevate their teams, help brands succeed, and get the job done.

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Thought Leadership
& External Visibility

Amplify your leadership presence with compelling narratives, media training & outreach, and strategic PR, including executive Linkedin profile management, speaker submissions and podcast appearances.

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Elevate your organization’s culture and engagement through clear, empathetic internal messaging and a strong employer brand, including support with change management, M&A, and workforce reductions.

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Drive growth with cohesive brand positioning, strategic messaging, and investor-ready communications, including support with board presentations, investor relations, and internal leadership alignment.

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Position your VC brand for success with impactful storytelling, founder engagement, and targeted media opportunities, including working with portfolio companies to provide timely, crucial and cost-effective support.

Let’s talk

Fill out the form or send me an email at serene.touma@gmail.com to discuss how we can work together.

I offer flexible engagement options, whether you're looking for ongoing support or help with a specific project.

I welcome both in-person and virtual meeting requests to get to know each other and explore how I can help you.

Talk soon!

Why work with me?

With over 18 years of experience in strategic communications, PR, and internal messaging across global health, technology, and multinational organizations, I work with startups, scale-ups and VCs to craft compelling narratives that resonate with key stakeholders.

I work with founders and leadership teams to offer strategic planning and advisory where it matters, enhancing external visibility, stakeholder credibility, and internal cohesion, setting them up for success.

In particular, the last six years of my career in digital health companies have given me the deep knowledge and a strong network to support organizations in the healthcare space, surgically and effectively.

I am based in Berlin, Germany, with the ability to work flexibly around your time-zone and schedule, both remotely and in-person.

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